Hey storyteller, 

If you’ve ever sat on an idea for a while or got frustrated with your tech, you’ll want to hear this one…

It happened back in 2020, having built a thriving boutique PR and copywriting agency. We’d spent the last few years up to our eyebrows in arts and culture festivals and events which, while wonderful, had left us totally drained. 

All our kids were still in primary or pre-school, Laura’s husband was in recovery after chemo and we were striving to be the best wives, daughters, mothers, friends and entrepreneurs we could be. 

It came at a cost. 

Life was chaotic and it felt HARD. 

We were exhausted and not particularly happy. 

Our desire for more joy became a priority and we started to question why we’d started our business in the first place.

We realised we were so busy working for our business, our business wasn’t really working for us. And that didn’t sit right. 

Plus, we weren’t functioning in a way that enabled us to share our skills and knowledge with the people who needed them the most and those we truly desired to support - entrepreneurs and founders who had a LOAD of words to write for their business and simply couldn’t afford to outsource it all. 

We made the decision to shift our focus and take our wisdom online, with the intention to create a course teaching people how to write the copy their business needs so they didn’t need to employ an agency every time they needed some more words. 

We were excited. 

We dived head first into the online knowledge brokering industry to learn everything we could, investing in courses to learn from the experts who’d been doing it successfully for years and reverse engineer their ways. 

We started growing our email list and signed up to Kajabi, knowing this was the platform that would help us grow AND launch our course, which we eagerly drafted. 

And while a whole load of incredible things have happened to us and our business since those motivated moments back in 2020 (you’d be here reading all day if we went into all that now), y’know the one thing we haven’t done in those 2.5 years? 

We haven’t launched our course. 

In fact, not only have we not launched it, we haven’t even created it. Why? It’s a good question and one we could give you a load of really good excuses for. But in all honesty, it just felt too hard. 

The writing side of it wasn’t a problem. It was everything else. We felt completely overwhelmed by all the other things that needed doing and already found Kajabi pretty tricky and time consuming. 

But the stars began to align

Earlier this year, we had a conversation with a client that struck a chord.

Sally told us about her new offer, The Portal, which she described as Kajabi on cacao. 

We sat up a little straighter. 

Is this what we were desiring? 

Would this fix our problems and finally get our course out into the world?

After further questioning, we realised it would. 

Sally was creating The Portal to make course creation easier and more aligned with women like us and the clients we serve. 

Not only that, she was pouring her years of e-learning tech experience to craft courses people would actually finish (rather than leaving them untouched in their inbox).

We signed up later that day to be one of Sally’s first clients in The Portal and as you read this, our bespoke platform is having the finishing touches applied ready for us to welcome you. 

A space built and designed by someone other than us but oozes us and all the tools and resources we want to share with the world. Hosted on a platform our clients will love with an easy-to-access app to our course and our copywriting tips or just a tap away. 

But then something crazy happened. Something totally unexpected and huge. 

After realising some clients needed help to write their courses and get the support to add more written content onto their platform, Sally asked if we wanted to collaborate on her Pro package. 

Together, we offered new clients of The Portal the opportunity to work with us alongside Sally, getting our expert copy and content writing minds on their platforms, courses and supporting content. Making the whole process even easier.

The reaction from those already curious about The Portal told us we were onto something. We realised that combining our skills meant we could help even more.

Because we see you. We see your knowledge, experience and vision. Your desire to share more of your insights with your audience and engage with them at a deeper level, without having to spend all of your time doing it. 

And we want to help you make it happen. 

We want to help you make it easy and not have the experience we did, letting an idea gather dust because it felt too hard to bring it to life. 

So a few weeks ago, we decided to take an even bigger leap to give women like you an even better, easier opportunity to make an impact, share your knowledge and nurture clients your way. 

Which is why when Sally asked The Universe (and Instagram) for a co-founder, we answered the call and gave her two. 

Together, we are the new co-founders of The Portal, helping you write, create and launch your online courses and offers in a unique space designed especially for your business. With more ease and less overwhelm.

The full turn key solution

We’re in the process of putting the finishing touches to everything so you can see for yourself but if you’re already intrigued and curious about how we could help you birth your courses with a platform your audience will love, let’s chat.

The Portal is the full turn key solution - from content creation through to course creation - to get all three of us on your team to help you share your knowledge, make more impact and bring your course to life.

A few women have already grasped the opportunity to work with us in these early days as we get set to scale and you’re invited to come along and be part of this incredible journey. 

Come join a female revolution >> BOOK A FREE DISCOVERY CALL HERE.

It’s time to make even more magic, your way.

With love, 

Laura + Becca