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The power of a good intro


A great introduction is one of the hardest things to get right.

You’ve been there too. In an online Zoom coaching programme or face-to-face networking event where you have to introduce yourself and your business. Even worse you’re asked to add in an interesting fact.

You go blank.

There’s nothing remotely interesting about you.

You can’t think.

You wonder if you can lie or elaborate a boring fact.

We hear you.

Often one of the first things our clients tell us is they don’t have an interesting story.

They also can't succinctly articulate what it is they do, and more importantly what their unique super power is.

But five minutes into the call, they’ve already told us story gold, they just couldn’t see it.

It’s like many things especially as women. We’re scared to go big and bold with the transformation, for fear of coming across as boastful or big headed.

This is where we can help you.

Working together, with our unique and powerful blend of mentoring and consultancy, not only can we help you unearth your stories, we capture them in your own unique voice so you can get strategic and purposeful with your messaging in a way which feels really good.

We recently received an introduction referral from a client who wrote in the email.

“Laura and Becca are two absolute wonders, they have such an incredible way of unearthing the stories within you and strategically relating this to your client journey and content strategy. I couldn't share regular content without their support and it is such an amazing feeling working with them!”

If you want to harness this feeling, we’ve opened our diary for Residencies for the remainder of 2023. If you’re ready to make massive action, to step into your story power and align purpose and action to everything you do, the doors are open. We have six spaces available.

Book a FREE call here to see if we’re a good fit.

With love, 

Laura + Becca x


SFH Autumn (Socials + Websize)-72

We're Laura & Becca

PRs, copy coaches, mates, mamas and story obsessives. Between us we've got four kids, three dogs and two husbands. We know first hand how life is a big old juggle and we're here for the ride with you. Running a business (and a family) is hard work but we believe writing about it doesn't need to be. We're here to show you how. We're also here for the thrifty finds, adventure and cocktails.

Becca'sfavourite things

Poolsuite FM

Sunshine vibes and poolside tunes to get me through these long winter days. Download the app to listen on your phone, or mac and and enjoy the preloaded playlists. Pass me a margarita!


Gabrielle Bernstein

I discovered Gabrielle Bernstein last summer, inhaling her book The Universe has got your back while on holiday in France. Since then I've literally read her entire repertoire. I can't get enough of her positivity and make picking an affirmation card the first task of my day.


Laura'sfavourite things

Marie Forleo

I discovered Marie Forleo at the end of 2019 and devoured her book Everything is Figureoutable in a day. I love her New Jersey no nonsense approach to problem solving and how she's all about the fun. Because we all need more of that.



Mountains, I love 'em. I love looking at them, hiking them and the endless possibilities they hold. Our favourite place to explore in the UK is the Lake District, whenever we have a spare weekend or day, we throw the tent in the car and head to the hills.


Binge the latest blog posts

Your story blueprint is as unique as your DNA. It’s why we bang on about the importance of story so much. The importance of weaving it into your messaging and content so your audience gets to KNOW, LIKE and TRUST you.

No matter where you’re at with your business - whether you have a seed of an idea or you’ve been running for years - taking a moment to go back to your foundations and get clear on your mission and values - your purpose - will help you approach your messaging with renewed focus to propel you in the right direction with every piece of content you write.

Want to know one of the easy-to-use tools we not only LOVE but which has helped us prepare for our summer sabbatical?

We’ve always been tempted to be rule breakers, but in all honesty, we’re pretty straight laced.

Inspiration is all around us, we just need to look.

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